Lily Allen is another celebrity who has put vintage back under the spotlight. She has famously taken a break from her music career to open a vintage boutique with her sister - called 'Lucy In Disguise', situated in Covent Garden.
This move from popstar to boutique owner has been documented by Channel 4 - 'Lily Allen - From Riches to Rags'.
The boutique sells (mostly designer) vintage clothes from the 1920s right up to the 1990s. The store also houses a Blow-Dry Bar and a Vintage Makeup Salon. There are also select garments that are for hire purposes only. Pricing is not available via the website - which usually point to one thing - expensive!!
Celebrity status means that Lily's new business venture is common knowledge to pretty much anyone who reads newspapers and magazines (there have been countless articles about it!). This is a good thing for vintage clothing - people have always, and will always, want a piece of celebrity lifestyle. It has, in many ways, cemented vintage clothing as 'cool' territory.
If it's good enough for Lily Allen....
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